Agricultural Marketing Toolkit

To help utilities reach out to their agricultural customers, BPA has created a suite of marketing materials to promote agricultural energy-efficiency upgrades. Guided by customer input BPA has developed a number of materials including bill inserts, informational flyers, print and web advertisements, and HTML email templates. All materials can be customized to suit a variety of needs to market to end users.

There are two ways to customize these promotional materials. The materials linked below on this webpage are in their source format (Adobe InDesign) so that customers can customize these tools with Adobe software tools to fit their needs. Please note all text and incentive levels are placeholder copy and can be updated to reflect your program’s offerings. All of BPA's promotional materials are also available for utilities and their trade allies to customize through simple online templates located on BPA's Energy Efficiency’s Marketing Portal.